Executive Training

Our world is shrinking, yet communication is expanding. In an increasingly intertwined and sophisticated global economy, equipping expatriate executives with cross-cultural communication skills has become a managerial imperative. Research has found that cultural quotient (CQ) is as important as EQ and IQ when it comes to cross-border leadership effectiveness. Our Case Study Center offers customized executive training programs that specifically address cross-cultural issues arising in cross-border management.

The inherent geographical, economic, political, linguistic and cultural differences between China and advanced economies in Europe present a challenge to the successful market entry and expansion of companies from both sides of the Eurasian landmass. However, many global enterprises often trivialize these differences. It is not uncommon to see instances of cultural inappropriateness leading to the loss of a major deal. Cultural sensitivity can be acquired through years of exposure and immersion in different cultures. However, expat managers can shorten this time by attending an effective cross-cultural training program before leaving on their assignments.

Our expert-led case study team imparts the most up-to-date cross-cultural knowledge by linking theory with real-world scenarios for global leaders. Our executive training aims to:

• prepare expats for global assignments and ease their relocation concerns
• improve intercultural communication efficiency in international teams
• raise cross-cultural awareness in workplaces with diverse cultures
• improve global leadership and management effectiveness

Our executive training program is designed for leaders with a global mind-set who:

• work across cultures
• want to explore opportunities in China/Switzerland
• face challenges in China/Switzerland
• want to work with Chinese and Swiss people

We are happy to organize custom-made executive training sessions for your company, team, or delegation in the University of Zurich or at your preferred location. We can issue visa-invitations for delegations from third countries.

Please contact us for a personalized offer.
Phone: +41 44 634 2903, Mail: xinhua.wittmann@business.uzh.ch